Web Development (Sports Industry)

Portfolio – Website Design Company

PSM – Web Design, Development, Maintenance


Sports Management – Badminton Training and Coaching

Project Overview

PadukoneSportsManagement.com is a premier badminton academy in India, founded by the legendary badminton player Prakash Padukone and Vimal Kumar. The academy specializes in various avenues of the badminton world, including coaching players, conducting tournaments, training coaches, and providing consultancy. The website serves as a comprehensive platform for badminton enthusiasts, offering information about coaching programs, tournaments, and events. Our team was responsible for optimizing this WordPress site for speed and SEO, and we have been maintaining this site for over 3 years.

Design Approach

The design approach for PadukoneSportsManagement.com was centered around creating a professional, engaging interface that reflects the academy’s commitment to excellence in badminton training. The homepage provides an overview of the various programs and services offered, with links to detailed information. The use of clear, concise text and engaging visuals conveys the academy’s dedication to nurturing badminton talent.

Key Features

  • User-friendly Interface: The website is designed with a clean, professional interface, making it easy for visitors to navigate and find relevant information.
  • Comprehensive Content: The site offers detailed information about various coaching programs, tournaments, and events.
  • SEO Optimization: We optimized the site for search engines, ensuring higher visibility and better rankings in search results.
  • Speed Optimization: The site’s loading speed was enhanced to provide a seamless user experience.
  • Ongoing Maintenance: We have been diligently maintaining the site for over 3 years, ensuring its smooth functioning and regular updates.


The website effectively showcases the academy’s commitment to promoting badminton in India and providing top-notch training to players of all levels. The SEO and speed optimization have significantly improved the site’s performance, making it a go-to platform for badminton enthusiasts. Our ongoing maintenance ensures that the site remains updated and continues to serve its audience effectively.

Crafting bespoke digital experiences tailored specifically to your unique business needs.

Propelling your online growth with comprehensive, strategic, and data-driven marketing solutions.

Some other portfolio items: